How to sell Drupal to Enterprises?
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Few things that I would cover in the session:
- How CMO of an enterprise converted from Joomla to Drupal to build strong user communities. Touched a million page views in 4 weeks launch. What made them go from no budgets to approving budgets for 36 man-months?
- An enterprise HealthCare startup chooses Srijan for their Drupal and Agile expertise. How did we sell the story?
- Govt wanted to build one of the most trafficked websites in India. How did we do it?
- Drupal Commerce is a great piece of software. How about multiple merchants, multiple stores? And how about we start with 1 million SKU’s and 250,000 merchants already in place. Exciting isn’t it
- 2nd largest online ticketing company in India chooses Drupal over Sitecore. What made them go with Drupal?
- India's largest product company moved thousands of faq pages and 26 marketing websites on Drupal. A fight between Crownpeak and Drupal. How did we win the deal?
- Media industry success stories with Drupal
With above examples these insights would be available with the audience:
- #FlipMyFunnel Concept
- How to deal with complex purchase process of enterprises? How to handle capex?
- CMO’s: The language, need and what made them go with Drupal?
- CIO’s vs CMO’s: when to target whom?
- Pricing: How to compete with competitors with low-cost proposals? How to sell on premium? (Srijan in all cases outbid their competitors with a cost difference of at least 2x-3x).
- Meaningful Conversations vs Meetings