content strategy

Your nonprofit client comes to you wanting “a website," but the content they want to fill it with is low-quality and lacks strategy. You love them, but you're stuck creating an information architecture and "content strategy" that seems the product of whim and muddled agendas. When you build the site, you end up with a great product on the tech side, but a sub-par total website because your client couldn't deliver on the content. You may think “content strategy” is the solution, but what do you do when the content to “strategize” is awful?

Over the last two years our community has seen the rise of countless solutions to implement design systems and components within Drupal. During the same period across camps, cons and the internet at large Adam and Brian have been having an ongoing conversation about best practices in component based development.  

Don't you wish there was a way to write content faster without having to log into your WordPress site?  Turns out there is and it is called Markdown, which can be written in any text editor you choose.  Based on the basics of HTML and with a goal of making marked up content as readable as possible, Markdown takes only minutes to learn and is the most transportable way you can write your content.  Sites like GitHub, Bitbucket and Reddit already expect it and coming with WordPress 5.0, your default editor will be expecting it too.  

Walk away from this creatively practical, amusing, and down to earth look at Accessibility with a firm understanding of the Accessibility Life Cycle and the roles each of us plays in its success.

• Better understand how Accessibility impacts all users

• Learn the difference between WCAG 2.0 & 2.1 and see where 508 compliance fits in

• Have a short list of common issues to help you set the stage with stakeholders

Watch the session video here.

Is your team gearing up to migrate a site into Drupal 8? In this presentation, I’ll walk through the steps I’ve taken to prep my developer for a Drupal 8 migration. Topics covered will include the following:

Watch the session video here.

So you've done something brilliant, and your client doesn't seem to appreciate it. Why is that? How do you get your clients hyped up about the amazing technical solutions you've built? They may ask you, What's the point in getting pumped about APIs? What's "Views", and why does it matter that Views comes bundled in Core? For that matter -- what's Core? Wasn't that a 2003 movie about sending a nuke into the center of the Earth?

Watch the session video here.

You know how your content looks on your own website, on desktops, laptops and phones, but how does it look when it leaves your site? Using open source protocols like Schema.org, Open Graph, and W3C specified meta data to markup your structured data, you can help boost your content’s chances of outperforming its competition in search engines, and shared on social media sites.