Friendly Stalking: Learning from your users (without being creepy)
Watch the session video here.
As site owners, it’s impossible for us to serve our users better without knowing a little bit about them -- what’s working for them, and what isn’t. There are a number of high-impact but unobtrusive ways to learn more about how users interact with your site and your brand. In fact, you might be surprised at the information you can learn about your users with nothing more than Google Analytics.