Acronym Anxiety! What do all those letters mean!?
Acronyms are everywhere, and if you work in or with a digital agency, you’re likely bombarded by them day in and day out. Emails sent from strategists asking about your KPIs for the year, letters appended to your project manager’s name, requests from marketing for your CRM details...the acronym soup goes on and on. The goal of this session is to equip attendees with knowledge of basic terms used in the industry and the correct ways to use them!